August 16, 2026Bellingham, WA · Whatcom County
56°F Bellingham Bay
Live Desk
Whatcom EditionCoverage Beats
Advertising & Enterprise Media Desk
Commercial & Media Solutions
Connect your business with Whatcom County’s most engaged civic leaders, professionals, and local residents through verified editorial reach and high-impact advertising formats.
Monthly Unique Readers
+24% YoY185,000+
Whatcom County Residents
Local Density88.2%
College-Educated Demographic
Above WA Avg68.4%
Household Income > $85K
High Purchasing Power62.1%
Primary Advertising Channels
High-Impact Display
Digital Banner Placements
High-visibility leaderboard, mid-article, and sticky billboard placements positioned directly within daily breaking news streams.
Monthly Local Impressions420K+
IAB standard sizes: 728×90, 300×250, 300×600
Geotargeting across Bellingham & Whatcom County
Viewability rate exceeding 74%
Real-time CTR and conversion telemetry
Storytelling & Brand Spotlight
Native Editorial Features
Long-form journalistic profiles crafted by our commercial newsroom desk to showcase your company history, leadership, and local impact.
Average Read Duration4.8 min
Written in signature Bellingham Metro News editorial voice
Permanent indexed digital archive placement
Featured on homepage lead grid for 7 consecutive days
Includes professional documentary photography
Direct Inbox Reach
Morning Dispatch Sponsorships
Sole sponsorship position inside the 6:00 AM Bellingham Morning Briefing delivered directly to engaged community subscribers.
Verified Open Rate52.4%
Exclusive single-sponsor takeover per edition
Prominent primary header banner + 120-word executive blurb
Direct hyperlinked CTA with UTM tracking
Read by Whatcom County civic & business leaders
Community Activation
Civic Event Partnerships
Co-branded presence at Bellingham Metro News live civic forums, local elections panels, investigative town halls, and annual summits.
Annual Live Attendees15K+
Stage backdrop branding and live moderator mentions
Print program front-page sponsor acknowledgement
Livestream video watermark and recorded broadcast credit
VIP networking reception table & media passes
Technical Specifications & Rate Structures
Ad Delivery Standards & Editorial Guidelines
| Ad Unit Format | Dimensions | Max File Weight | Placement Coverage |
|---|---|---|---|
| Leaderboard Top Masthead | 728 x 90 px / 320 x 50 px (Mobile) | Max 150 KB (PNG, JPG, HTML5) | Run of Site (Homepage & Articles) |
| Inline Article Rectangle | 300 x 250 px / 336 x 280 px | Max 120 KB (PNG, JPG, GIF) | Embedded after Paragraphs 3 & 7 |
| Sticky Half-Page Sidebar | 300 x 600 px | Max 200 KB (PNG, JPG, HTML5) | Desktop Article Sidebar & Archive Feeds |
| Homepage Hero Super-Banner | 970 x 250 px / 1100 x 220 px | Max 250 KB (High Resolution) | Prime placement below Lead Breaking ticker |
Need a Custom Multi-Channel Campaign?
Our newsroom media strategists build tailored packages combining display, newsletter takeovers, sponsored editorial, and civic event tie-ins.
Commercial Media Kit
Advertising Packages
Position your organization directly in front of Whatcom County's most engaged civic leaders, business owners, and local residents.
Hyperlocal Focus
Community Sponsor
Ideal for local retailers, independent service providers, and neighborhood events.
$450/ month
45,000+ monthly impressions
Included Placements
- Mid-article standard display banner (300×250)
- Weekly community newsletter mention
- Local Business directory verified profile
- Standard click-through reporting dashboard
Targeted to Bellingham city limits & downtown core
Most SelectedRecommended
Metro Growth
Designed for expanding regional brands seeking consistent high-visibility coverage.
$1,200/ month
150,000+ monthly impressions
Included Placements
- Top sticky masthead leaderboard banner (728×90)
- Dedicated monthly sponsored editorial feature
- Primary sponsor slot in daily morning digest
- Geo-targeted social media distribution boost
- Real-time analytics and audience click metrics
Broad reach across Whatcom County & I-5 corridor
Maximum Impact
Regional Authority
Dominant category takeover and omnichannel distribution for industry leaders.
$2,850/ month
420,000+ monthly impressions
Included Placements
- Exclusive desktop & mobile homepage takeover days
- Bi-weekly in-depth newsroom partner stories
- Lead sponsor badge across all investigative beats
- Direct podcast and video news bulletin mentions
- Quarterly executive round-table interview spot
- Dedicated account manager & creative production
Comprehensive Pacific Northwest & Whatcom reach
Verified Circulation Data
Direct Community Distribution
Our readership comprises business owners, municipal planners, university professionals, and active Bellingham families. Campaigns are never buried behind clickbait widgets or algorithmic feed filters.
280K+Monthly Active ReadersVerified local digital reach
1.4MAverage Page ViewsHigh reader dwell duration
43.8%Newsletter Open RateDelivered 6 mornings a week
84%Local Whatcom ConcentrationAudience located within 25 miles
Need custom sponsored journalism, podcast sponsorship, or political announcement packages?Contact our sales desk →